Hitting the mark on global brand presence with the focus of a crosshair
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Conjure a world of awareness, loyalty and long lasting relationships
Public RelationsNetwork, tell your story and drive the dream narrative
Social MediaCurate the season’s most talked about and impactful event and collaboration
Events & CollaborationsForm a loyal and engaging brand tribe that advocates for you
Influencer MarketingBrands Served
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Years of Collective
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Events & Collaborations
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Work we’ve done lately-
Women Inspiring Network
Women Inspiring Network (WIN) is an inspirational storytelling network that emerged out of the lockdown with the aim of inspiring women in India and connecting aspiring women leaders from different walks of life. Now, with a community of more than 5000 remarkable women, WIN connects a vibrant network of female leaders who create a domino effect of sharing stories empowering future changemakers and bolstering women’s entrepreneurship and leadership. From wellness to fashion, film industry to journalism, entrepreneurs to activists, WIN has been able to weave the different narratives of various women into a vibrant, integrated fabric, which illustrates the often-untold stories of struggles, perseverance and hope. Being a digital platform allows WIN to democratize access to unending inspiration and positivity through webinars, Instagram Live sessions, and other women networking events. As a women-founded and women-only team, WIN recognizes and shines a light on stories that are relevant in contemporary gender equations. This is a comprehensive movement to Pay It Forward.
Awards and Achievements
Testimonials
"Crosshairs has been the PR partner for Crocs India for 10+ years and has helped strengthen our position as a preferred brand in the country.
The team brings an intricate understanding of the fashion and lifestyle media landscape in the country, coupled with excellent media, influencers and celebrity relations.
Along with traditional media outreach, the team has helped Crocs in adapting our communication to the ever-evolving new age media.
Crosshairs has helped create a strong connect for the brand amongst the KOLs and celebrities and fashion influencers."
Crocs India
"OBEETEE would like to thank you for the key contribution made by Crosshairs Communication for effectively handling PR duties of the SOCIAL FABRIC AUCTION and PROUD TO BE INDIAN SERIES collection launches. The professionalism in handling the PR of the event and the subsequent visibility deserves appreciation. The fact that we went across all the mediums – print, digital, influencer and celebrity marketing – makes it particularly noteworthy.
We hope that Crosshairs will continue the good work and keep raising the bar in their future endeavours."
OBEETEE Carpets
"India Today Group would like to thank you for the key contribution made by Crosshairs Communication in the effective handling of the PR duties for India Today Conclave.
The professionalism in handling the PR of the event and the subsequent visibility deserves appreciation. The fact that we went across Indian and Global media platforms makes it particularly noteworthy.
We hope that Crosshairs will continue the good work and keep raising the bar in their future endeavours."
India Today Group
"Brands can’t work in isolation, especially during a crisis. Crosshairs Communication is our communication partner for PR & Social Media for the Indian mandate of Kiehl’s. From Day 1, the agency team and marketing teams were observing, sharing and learning together to re-strategise and reworked on the key messaging and innovative ideation that helped us in building the positioning of the brand in the market and getting wide acceptance from the end consumer.
We have recently been applauded for the Best use of Social Media during COVID-19, turning our page into Mental Health and Wellness Centre check-in on our community in times of need which has been acknowledged by Boston Consulting Group and Facebook. Crosshairs’ expertise in the field gained us maximum exposure in the online and offline space. Their thorough understanding about the beauty market helped us develop a marketing strategy which further drove footfalls to our newly launched ecommerce website.
Crosshairs team has done an incredibly wonderful job with team Kiehl’s and we hope that our long lasting association helps us achieve an even bigger objective for the brand."
Kiehl’s India